Heading
A new website that offers enough storage space for new designs
Kesseböhmer, a leading manufacturer of storage solutions, commissioned us to create a new B2C world for their storage solutions.
The project
For clever storage, Kesseböhmer's end customer/inspiration brand, we created a content and product hub that brings kitchen organization to life—and integrated it with a performance setup consisting of Google Ads (SEA) and Meta Ads: stories, how-tos, and clear paths lead from the idea to the concrete solution to the dealer contact; Internationally usable, modularly expandable, performance-oriented, and clearly measurable.
The challenge
Combine emotional storytelling for end customers with precise product information for planners/retailers—and seamlessly reflect this logic in SEA & Meta: Topics/use cases must be reflected in keywords, target groups, creatives, and message-match landing pages, while tracking/consent consistently measures the impact of content down to leads and dealer inquiries.
Services rendered
The result
An inspiring, fast-paced brand hub that brings organizational ideas to life and translates them into demand via SEA & Meta: Users quickly find the right solution via topics, campaigns cleanly capture intent clusters and target groups, and tracking shows the effect right down to dealer contacts – the basis for scalable reach, efficient budgets, and continuous optimization.
About the customer
The Kesseböhmer Group, based in Bad Essen, is a family-run company with a long tradition, founded in 1954 and active in over 80 countries. For over 60 years, its core competence has been in metal processing and subsequent finishing in its own electroplating and powder coating facilities. Kesseböhmer is a leading supplier in the kitchen industry, whose products are regularly described as milestones in the industry. The Kesseböhmer Group employs over 2,990 people at ten locations worldwide.
industry
Customer since
The project
The challenge with this client was to convert a niche group of users into valuable leads. We led STEINWAY & SONS to success with a target group-oriented approach combined with an optimized conversion funnel.
Click here to visit the website
https://eu.steinway.com/de/Services rendered
Coaching the marketing team
Digital marketing
agency management
The project
The challenge with this client was to convert a niche group of users into valuable leads. We led STEINWAY & SONS to success with a target group-oriented approach combined with an optimized conversion funnel.
Click here to visit the website
https://eu.steinway.com/de/industry
Customer since
Services rendered
Coaching the marketing team
Digital marketing
agency management
The project
The challenge with this client was to convert a niche group of users into valuable leads. We led STEINWAY & SONS to success with a target group-oriented approach combined with an optimized conversion funnel.
Click here to visit the website
https://eu.steinway.com/de/industry
Customer since
Services rendered
Coaching the marketing team
Digital marketing
agency management
About the customer
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Shopify Partner
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Further references
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talk
Moving forward together.
In a brief exchange, we will show you where your fastest
leverage lies.
Kemperplatz 1
10785 Berlin
