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For the rebranding of the career portal, we first conducted a detailed analysis of the current situation and the competition. We then designed the new website. We defined a new visual identity, set up the technical infrastructure for the website, and developed a content strategy for employer branding. We then trained the HR department staff on how to use the website. In addition, we conducted several workshops to familiarize them with relevant marketing tools so they could successfully manage social media and paid social campaigns in-house.




The Kesseböhmer Group, based in Bad Essen, is a family-owned company founded in 1954 and operating in over 80 countries. For over 60 years, its core expertise has been metal processing and subsequent finishing in its electroplating and powder coating facilities. Kesseböhmer is a leading supplier to the kitchen industry. The Kesseböhmer Group employs over 2,990 people at ten locations worldwide.

The challenge with this client was to convert a niche group of users into valuable leads. We led STEINWAY & SONS to success with a target group-oriented approach combined with an optimized conversion funnel.
Coaching the marketing team
Digital marketing
agency management

The challenge with this client was to convert a niche group of users into valuable leads. We led STEINWAY & SONS to success with a target group-oriented approach combined with an optimized conversion funnel.
Coaching the marketing team
Digital marketing
agency management

The challenge with this client was to convert a niche group of users into valuable leads. We led STEINWAY & SONS to success with a target group-oriented approach combined with an optimized conversion funnel.
Coaching the marketing team
Digital marketing
agency management




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