Easee

ONLINE MARKETING MADE EASY

Branch
e-mobility
Customer since
2022
To the Website
https://easee.com/de

The Project

We began our work at Easee with a detailed website analysis, which we used to develop recommendations. Next, we defined target audiences for all relevant advertising channels and developed a multichannel performance marketing strategy for various campaigns, including five-figure budget planning. We then established the account strategy and structure, conducted keyword research, crafted copy for visuals, optimized campaigns, and generated campaign reports. Additionally, we developed content ideas tailored to SEO and SEA. We are also responsible for the operational setup and support of Google Ads, YouTube, paid social ads, LinkedIn Ads, and Microsoft Ads.

Services Provided

  • Preparation of a detailed website analysis, including recommendations for action and a best practices guide
  • Identification of potential target groups for all relevant advertising channels
  • The development of a cross-channel performance marketing strategy for several campaigns, including budget planning in the five-figure range
  • Setup and support of Google Ads, YouTube, paid social media ads, LinkedIn Ads, and Microsoft AdsĀ 
  • Definition of an account structure, keyword research, and strategy development; creation of copy for visuals; and operational optimization of campaigns, including reporting on results with corresponding recommendations for action
  • Development of content ideas to optimize SEO efforts and testing as part of SEA activities
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About the customer

The Norwegian company Easee was founded in 2018 to develop the world's most intelligent charging solution for electric vehicles. With a vision to shape the future of electricity, Easee has grown significantly in recent years and now has sales offices in several European countries.

Shopify Partner

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